If you subscribe to the Platinum Pricing Service, your Strategic Pricing data includes an additional factor called customer sensitivity that you can use in the Strategic List Price and Strategic Cost calculations. Customer sensitivity is a rank that indicates how reactive a customer is to pricing changes, based on Strategic Pricing Associates market research, and ranges from Very Low to Very High. Strategic Pricing combines customer sensitivity ranks for each combination of customer category and size, creating a matrix of pricing factors to use during the strategic price calculation. Typically, as the sensitivity level increases, the pricing factors decrease.
After exporting your data and working directly with Strategic Pricing Associates on your pricing analysis, Strategic Pricing Associates sends you a Customer Size and Sensitivity Assignments file that contains the sensitivity recommendations for each of your customers. Because the file contains customer numbers and not customer names, upload the file in the Customer Size and Sensitivity Update Queue to make changes to the suggested sensitivity levels, and update the customer's pricing from the queue.
Note: Each customer included in the file must have a customer category set, or the import for that customer fails.
See Also:
Viewing and Editing Customer Sensitivity Factors
Customer Size and Sensitivity Assignments File
Strategic Pricing List and Cost Calculation - Platinum Pricing Service Tier