Viewing Web Order Entry Statistics

Use the Web Order Entry Statistics screen to monitor traffic and orders on your site. The screen gives you a quick overview of site visitors, and the business they generated for you. Separate columns list orders and bids. Each column shows sales, cost of goods sold, and profit amounts.

To view web order entry statistics:

From the System > Custom > Web Commerce menu, select Web Statistics to display the Web Order Entry Statistics screen.
Use the Start Date and End Date fields to specify the date range you want to view.

For example, if you want to view statistics for activity between September 1, 2002 and September 7, 2002, type 09/01/02 in the Start Date field and 09/07/02 in the End Date field.

The following statistics display:

Field	Description
Logins	The total number of users that logged in to your site during the date range.
Customers	The total number of customers that logged in to your site during the date range.
New Customers	The total number of first-time customers that logged in to your site during the date range.
Orders	The total number of orders placed during the date range.
Bids	The total number of bids placed during the date range.
Sales	The total dollar amount of sales during the date range.
COGS	The total cost of goods sold during the date range.
GP$	The total gross profit dollars during the date range.
GP%	The total gross profit percentage during the date range.
Item Count	The total number of products sold during the date range.

To access more customer and transaction details, select a field with your cursor and use the Detail hot key. For example, select the Orders field to view order details. The Web Order Entry Statistics Detail screen opens with the statistic details.

Field	Description
Customer	The customer name.
Logins	The total number of times the customer logged in to your site during the specified date range.

Press Esc.